A best practice example of a job completed in record time, with minimal iterations and maximum satisfaction all round. Alstom Renewables entrusted SoundsWrite with all the copywriting for this compelling brochure. We developed all the content based on the breifing and inputs from the stakeholders and delivered flowing and consistent copy for the whole brochure in record time.
A classic brochure copywriting task. This 2009 job for Alstom Power is a timeless example of good copywriting and simple functional design.
A classic brochure copywriting task. This 2009 job for Alstom Power is a timeless example of good copywriting and simple functional design.
A classic brochure copywriting task for a large global organisation. After writing a backgrounder, we began to develop the page plan for the brochure. Finally, the copywriting proper could begin. It’s a good example of a product level brochure, that Alstom keeps republishing with minor updates only.
A classic brochure copywriting task for a large global organisation. After writing a backgrounder, we began to develop the page plan for the brochure. Finally, the copywriting proper could begin. It’s a good example of a product level brochure, that Alstom keeps republishing with minor updates only.
A classic brochure copywriting task for a large global organisation. After writing a backgrounder, we began to develop the page plan for the brochure. Finally, the copywriting proper could begin. It’s a good example of a high profile job completed that laid foundations for the ensuing collaboration.
Here the challenge was to marry deep technical understanding with journalistic flair and discreet marketing. We researched and wrote articles to feature the use of FARO products when “Jumping from the edge of space”, developing new car models and using laser trackers for reproducible quality in custom projects.
As specialist business technical marketing journalists, we create entertaining headlines, fascinating leads and riveting copy.
Starting with the client’s 14 minute script, I created the narrative and storyline for this dynamic 3-4 minute film. This required identifying the key messages and finding a completely new way to tell their story without losing important technical details.
When SoundsWrite came to the project there was a rough cut but no real storyline or claim. It was a classic old-school corporate video scenario. We supported the development of a strong claim and then wrote a convincing and compact story line. The film set a new standard for Alstom Thermal Service films.
