Here the challenge was to marry deep technical understanding with journalistic flair and discreet marketing. We researched and wrote articles to feature the use of FARO products when “Jumping from the edge of space”, developing new car models and using laser trackers for reproducible quality in custom projects.
As specialist business technical marketing journalists, we create entertaining headlines, fascinating leads and riveting copy.
Research, interviews, writing, picture selection leading to articles such as “The contours, charisma and creation of super-cars”, “Designing wingsails to win”, “Revitalising Russian rolling stock”, “Tighter tolerances for tunnel longevity”, “Proactive customer support”.
