David M. Taylor
Writer, Producer, Creative Director

30 years of making your messages sound right

Early professional milestones

M.A. Natural Sciences, Cambridge University

Natural Sciences is a wonderful pick and mix course. I had the privilege of studying at Darwin’s college, Christ’s College Cambridge. I dabbled in cellular biology in the labs where DNA was discovered and took physics in the Rutherford labs where they worked out how to split the atom.
I ended up focussing my interests in the area of Experimental Psychology, which is a fascinating young science with plenty of everyday application.

I was awarded my master’s degree from Christ’s College in 1994.

My commitment

I’ll help you identify the key messages and craft compelling communications tools.

Perfection

Perfection is not what one person thinks can’t be improved any more. The perfect end result is the best consensus that satisfies all the stakeholders and makes realistic use of the available resources.

Effectiveness

According to the Pareto principle, 80% of the result is achieved with 20% of the effort. This means you will be more effective when you play to your strengths rather than working on your weaknesses.

Clarity

Clear writing is the product of clear thinking. And language is the seat of thought, so there is a limit to how far you can separate the process of deciding what to say from how you are going to say it.

Menu