Copywriter for power industry services brochure

Project

  • Job: Brochures
  • Client: Alstom
  • SoundsWrite role: Copywriting

This was the classic brochure copywriting job that launched the whole relationship with Alstom.

Click on image to view pdf.

thumbnail-of-Broch_O&M_Powering Performance_en

Reliability through expertise

Working with Alstom’s communications department, SoundsWrite developed the content structure and final copy.

Because we are trained scientists, we understand the technology underlying the products. As experienced advertising copywriters, we ensure an attractive easy to read end result.

, , , , , , ,

Related Posts

Swiss-based explainer video producer
EngineeringPowerVideo script

Combustion Autotune

This ground-breaking video uses a science fiction control room environment to explain the function and benefits of PSM’s Autotune controller for gas turbines. Beyond writing the storyline, my role included proposals for how to better express the complex engineering issues by changing visible parameters, charts or camera angles.

ConsultingPowerVideo script

PSM Corporate video

Starting with the client’s 14 minute script, I created the narrative and storyline for this dynamic 3-4 minute film. This required identifying the key messages and finding a completely new way to tell their story without losing important technical details.

Copywriter for power industry brochure
CopywritingEngineeringPowerText services

Writing on reconditiong services

A classic brochure copywriting task for a large global organisation. After writing a backgrounder, we began to develop the page plan for the brochure. Finally, the copywriting proper could begin. It’s a good example of a product level brochure, that Alstom keeps republishing with minor updates only.